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PPC

This Instagram Ad Insights Looker Studio template helps marketers track CTR, ROI, and engagement rates. Analyze performance by audience demographics, location, and time while unifying data to measure reach, impressions, and conversions. Perfect for strategizing and delivering actionable insights.

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Template for

This Instagram report template on Looker Studio saves time by automating data tracking, allowing agencies to focus on strategy and campaign optimization. It provides visually appealing, white-labeled reports that impress clients and highlight key social media metrics. By combining insights across platforms, agencies can simplify decision-making and build long-term client trust.

2k+
Enterprise users worldwide.
50+
Industries served across sectors.
60+
Data sources seamlessly integrated.

How to use a ReportDash template

Step 1: Sign Up & Authorize
Start your 7-day free trial on ReportDash and connect your Instagram account to enable data integration.

Step 2: Choose a Template
Select a template from the template library, click “Use this template”, and “Make a Copy” to customize it.

Step 3: Connect to Looker Studio
You'll be automatically redirected to the ReportDash Connector in Looker Studio for seamless data syncing.

Step 4: Configure Your Data
Select your data source, choose the query type, and click “Add” to integrate your data.

Step 5: Adjust Permissions & Finalize Connection
Click “Add to Report”, then “Connect” and “Allow” to grant data access and complete the setup.

Step 6: Create & Preview Reports
Review your dimensions and metrics, click “Create Report”, and access real-time insights instantly.

Key metrics covered in this report

How did your audience engage with your content?

Total engagements (likes, shares, comments), Engagement rate, Click-through rate (CTR), Video views, Post reactions.

How far did your content reach?

Total reach (unique users reached), Total impressions (frequency and ad recall).

What are the trends in your audience growth?

Profile follows and unfollows, Follower growth over time, Audience demographics (age, gender, language).

What content types drive the most impact for you?

Post type (image, reel, link, carousel), Post ID and description/message, Engagement by content type.

Who is your audience?

Demographics (age, gender, interests), Location (city, country), Preferred language.

How has your performance evolved over time?

Date and day of the week analysis.

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